This redesign project involved rethinking how we use materials when designing and assembling packages. By removing all excess materials, the new design only uses what is necessary to support and deliver the product.

Due to smaller size and reduced material usage, faster and cheaper production time can be achieved comparing to the original package. This also improves logistics and cargo organization during delivery, in retail environments, and at the consumer's home.

Sustainability was also a design criteria, by eliminating the need for glue and other previously required materials during assembly, a more sustainable package is achieved.

Less is more.

package first prototype

package second prototype near original package

comparison of required space to produce in A4 sheet redesigned vs original package

By considering the actual product form factor and how it is delivered (a sachet containing a cosmetic strip), the redesign features slots that securely hold the sachets, preventing them from falling out of the package.

The redesign also involved rethinking and reorganizing how information and graphics are presented, as the surface area is now significantly smaller.

A security sticker was added to prevent theft, as it must be broken to remove the product.

A perfect fit.

original package

redesigned package final prototype with product sachet, outside and inside package

redesigned package

security seal